Yahoo boost up the free email competition
Posted on September 14th, 2005 in General, Technology by tavaresforby ||
Yahoo has announced that they will be testing a slicker email interface for their free email. This email interface will be similar to Microsoft Outlook and will give you more of a feeling like a desktop application.
The company plans to invite a “sizable” portion of its current e-mail accountholders to experiment with the retooled service, said Yahoo spokeswoman Karen Mahon, who declined to be more specific.
If the test goes well, all of Yahoo’s e-mail users — an audience that spans tens of millions — eventually will be converted to the new system.
The overhaul, described as the most extensive since Yahoo began offering free e-mail accounts eight years ago, represents the latest salvo in a technological tug-of-war for online traffic.
For the past two years, Yahoo and its main Internet rivals — Google Inc., AOL and Microsoft’s MSN.com — have been unveiling a series of upgrades aimed at attracting and retaining their Web audiences so they remain appealing outlets for advertisers.
More recently, the major e-mail providers have been introducing other bells and whistles to keep their users happy and coming back for more ads. Yahoo’s upgrade follows recent AOL improvements meant to make its e-mail service quicker and easier to use.
Yahoo’s e-mail service is currently leading the pack, with 63.6 million unique U.S. visitors during July, according to the most recent figures from comScore Media Metrix, a research firm. AOL ranked second with 48.7 million visitors followed by MSN’s Hotmail (44.4 million), Comcast Corp.’s Webmail (5.6 million) and Google’s Gmail (5.4 million).
With its changes, Yahoo’s e-mail will look more like a traditional inbox that operates through a software program installed on a computer hard drive instead of being hosted on the Internet. Yet Yahoo’s redesigned service still relies on a Web browser and won’t require its users to install anything on their computers.
Using “dynamic” html, Yahoo’s e-mail accounts will feature an inbox containing all e-mails on the top of the page with a separate pane for reading e-mail below it. The feature is meant to enable users to scroll through an e-mail folder without having to click back and forth between Web pages.
I have been using Yahoo email service for about the eight years it existed and I love it. I believe Yahoo is one of the best free internet services when it comes to email and instant messenger. Yahoo will be making a big jump if and when it pulls this off. I am pretty sure its competitors will soon follow.
September 16th, 2005 at 4:14 am
I doubt that Gmail will follow though. It seems to be based on an entirely different working principle - and isn’t a patch on Yahoo. Like you, I feel Yahoo can do little wrong…
September 19th, 2005 at 6:54 pm
I don’t know about this. Yahoo has been REALLY
userfriendly and I LIKE the format and the appearance.
I don;t have the free version either I PAY for extra
frills.
“Yahoo’s e-mail will look more like a traditional inbox that operates through a software program installed”
Why is that so great I wonder.
I even use my ISPs webmail so I
haven’t opened the email client
on my hard drive in several years.
Too many times I have seen hasty
“improvements” to online
websites that were TERRIBLE.
I still recall the emails
I sent Netscape when they
improved their email by
removing most of the better
features.
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